Balancing business and life can be a delicate act, especially when you’re a business owner with numerous responsibilities pulling you in different directions. Our founder Linda Reed-Enever, and Ideas and Marketing Strategist for the Enever Group, shares her valuable take on how to manage both aspects effectively.

Drawing from her own experience managing multiple businesses and a family, she offers practical tips to help you find that balance in your own journey. As business owners, we often get caught up in the daily grind, forgetting why we sought flexibility in the first place. Linda’s approach encourages entrepreneurs to take control of their schedules, communicate clearly, and integrate personal time into their workday.

Key takeaways from the discussion include:

  • Clarify your work hours and boundaries: Establish non-negotiable work times and communicate them clearly to friends, family, and clients. Treat your business time like any other job where interruptions are minimised.
  • Set aside personal and family time: Schedule dedicated time for yourself and your family. Make sure to include activities that allow you to recharge, such as walks, social outings, and self-care routines.
  • Take regular breaks: Productivity doesn’t come from constant work. Scientific studies show that breaks improve creativity and efficiency, so be sure to step away for meals and short breaks throughout the day.
  • Use a booking calendar: Tools like booking calendars allow you to manage your availability more efficiently, avoiding the back-and-forth of scheduling and ensuring that all activities align with your planned work-life balance.
  • Utilise group sessions for scalability: Instead of one-on-one services, offering group training or membership programs can make your expertise more accessible while optimising your time.
  • Review and adapt systems regularly: Quarterly reviews of your systems and processes ensure that your workflow is effective and that you’re using technology to its fullest potential to achieve balance.

Linda reminds us that there will be times when life and work overlap, but it’s important to give back to the other side when that happens. Achieving balance isn’t about perfection but finding what works for you as a business owner.

By setting clear boundaries and using the right tools, you can call the shots in your business and create a lifestyle that suits your personal goals. After all, the freedom to manage your time is one of the greatest benefits of being your own boss.

Learn more from Linda Reed-Enever:

Want more marketing tips? Join the Marketing Circle. You can also find Linda at Enever Group.

Highlights

  • [01:14] Setting Boundaries and Work Hours
  • [02:13] Scheduling Personal and Family Time
  • [03:46] Handling Unexpected Events
  • [04:27] Client Management and Productivity Tools
  • [05:14] Reviewing Systems and Procedures